Platinum-selling alternative rockers Imagine Dragons will co-headline the EA Sports Bowl in Minneapolis on Thursday, February 1. The lineup also includes Cleveland rapper Machine Gun Kelly and British electronic pop artist Mura Masa.
The concert will be held in Minneapolis’ historic Armory building, which has undergone a massive facelift in anticipation of February’s Super Bowl. Jennifer Lopez will perform at the Armory on Saturday, February 3. A Friday event is expected to be added soon.
The EA Sports Bowl is co-presented by video game monolith Electronic Arts and Nomadic Entertainment Group, the company behind “traveling nightclub” Club Nomadic, which will be parked outside of Mystic Lake casino and hosting EDM-pop duo The Chainsmokers, as well as Florida Georgia Line, Gwen Stefani, and Ellie Goulding & Kygo.
In a press release, Nomadic Entertainment President Jack Murphy set the Armory’s capacity at just over 30,000 bodies, and remarked that the 300,000 square foot building will offer a multi-tiered, VIP nightclub experience.
The Las Vegas-based Imagine Dragons are no strangers to courting Super Bowl traffic. Last year, the band’s smash single “Believer” made it into a Nintendo Switch ad and became the most Shazam-ed song during last year’s gridiron festivities.
Tickets for the EA Sports Bowl go on sale Friday, December 15 via Ticketmaster.
Other big events planned for Super Bowl week include Dave Matthews Band at the Xcel, plus Idina Menzel, Dessa, and the NPG are among 19 musical acts hitting festivities on Nicollet Mall. Finally, the Lumber Exchange Building is hosting Jamie Foxx, Rick Ross, and many others over three nights.